The Montblanc boutique is unveiled in the Kockx store, a long-time distribution partner. Founded in 1878, this famous specialist in writing instruments offers a range of more than 3,000 pens, including some very exclusive limited and numbered pieces. The Antwerp boutique is a personalized adaptation of the Montblanc NEO 2 boutique concept, a global concept transforming stores into both a physical and digital experience. The idea is to give the brand the opportunity to share its stories and know-how, while presenting its exceptional items to customers, in a dynamic and elegant environment.

"АMontblanc in Antwerp: a chic and technological experience."

The multisensory experience begins at the heart of the concept store, with the excellent idea of ​​the ink bar, where writing enthusiasts can try out and get to know Montblanc fountain pens, choose their favorite ink color and test different nibs, to find the perfect model. On the tech wall, shoppers are invited to check out Montblanc innovations, including the Summit smartwatch and augmented paper, while also testing the Montblanc MB 01 headphones.

The boutique pays homage to the brand’s rich heritage in terms of writing instruments, but not only that: you can find timepieces, leather goods, watches and men's accessories. Customers will find limited editions of writing instruments and exclusive Montblanc personalization services, such as office accessories, in the Collector's Corner ...